GilaPad E-commerce

User Research | Concept | Brand Strategy | Information Architecture | Wireframes | Visual Design | Interaction Design | Usability Testing | Responsive Design

Create a streamlined eTextbook purchasing process and an easy integraati GilaPad application required an e-commerce site to allow users to purchase or add free eBooks and eTextbook that could be used within GilaPad.

Role

As a lead designer for a tech startup company I conceptualized, wire-framed and prepared final visual designs for the GilaPad e-commerce experience. In addition, during the agile build process I worked closely with developers to optimize the experience based on the conducted in-person usability studies and user’s feedback submitted through the help center.

Deliverables

User journeys, concept sketches, wireframes, design comps, usability test plans and scripts

Client

Tuatara Corp

Date

2013